An Integrated Approach to Initial SFA
Sales Force Automation is by design to use software to minimizing the time that the sales group must spend on each aspect of the sales phases. At the core of your SFA should be Fusion™ for tracking and recording the stages in the process from initial contact to final disposition of the event. Simple as it might seem most business in this industry lack an integrated solution with the power of Fusion™ that lets individuals efficiently track and record interactions, including emails, documents, and faxes.
Start tacking every lead from the moment a prospect visits your website. Create calls to action that direct then to the area where they will enter their personal contact information into Fusion™. Within Fusion™ the information is automatically inserts them into the Prospect section of the program and both the sales team as well as the prospect receives an immediate email. This important opening step of the most basic data collection can save a great amount of time as well as eliminate the duplicitous data entry with either our ASPX page or our web service.